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Launching Brands and Raising Babies - Inspirational Story of a Baby Bare Bubbles' Founder

"When I stepped down in 2015 as an MD of Carol Joy London, an international beauty brand, to start a family, I had no idea I would lose that identity forever" - Nicole Fletcher, a founder of Baby Bare Bubbles


I believed I would fall pregnant straight away have a lovely baby who would sleep straight through the night, and I would be back to work 6 months later... how wrong I was!

 

Two crushing miscarriages later and some help from a wonderful Harley Street doctor saw me pregnant with twins, a scary 9 months followed of being a geriatric mother...at 36...terrified of another miscarriage. To distract myself through my pregnancy I started to look into products that I would use on my little ones when they were born and realised there was a gap in the market for a timeless gentle product line that was affordable and didn’t smell of bubble gum. So I went to work.

 

Fitzy and Fozzy were then born by C-section and then my life truly changed. From a confident businesswoman to a scared mother who dreamed of something going wrong. No one warns you of the crushing love you will feel for your children...you know it will happen, but you can't comprehend the intensity of it until you hold that baby or in my case babies...and it just grows stronger each day...terrifying.


Determined to have it all I pushed forward with my product brand which I had named Baby Bare Bubbles, I was having fun trying the samples on my babies and writing poems for the packaging. We were just getting into a routine and the twins were sleeping through when I was thrown a curve ball...another pregnancy, the boys were only 4 months old.Determined not to lose myself to motherhood completely I launched my brand 2 weeks before Francesca was born. So effectively four babies under 13 months... careless some may say! 

 

It was all too much and the brand got pushed into the background for a few months and I was contemplating giving it all up when I was sitting watching my daughter sleep. I was wishing the world for her and the confidence to do whatever she wanted and suddenly I realised there would be no better way to give her that than by showing her it is possible to do anything and to fulfil your dreams. So back to work I went, and I am not going to pretend it wasn't difficult...it was exhausting but 4 years later I have a multi-award-winning children's brand and last year I launched a revolutionary product line Hyclo Skin which we are introducing into the global skin care market. It took me a long time to realise I hadn't lost my identity it had just changed, evolved and that being a mother didn't define me it drove me to reach for what I would have believed impossible because I want to show my children there is no such thing!


Author: Nicole Fletcher, founder of Baby Bare Bubbles

Instagram: @babybarebubbles

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